Let’s debunk something real quick. When a client’s curly extensions start feeling dry, brittle, or crunchy, most stylists go straight into rescue mode: “Add more oil.”“Slather on a protein mask.”“Try a keratin treatment.” But here’s...

You’ve mixed the perfect formula, toned like a pro, rinsed with anticipation... and then stared at the extensions like: “Uhh. What is this?”“Why is this tone not sticking?”“Is Mercury in retrograde again?!” Coloring extensions can...

The hair industry talks a lot about loyalty. But when it comes to transparency? Support? Access? Crickets. We’ve seen it all:Stylists denied access because they’re not in the “right” circle.Artists cut off because they didn’t...

We get it — you’re a creative. You’ve got a vision. You want to push the boundaries with your installs, and we love that for you. But before you dive headfirst into a new formula...

If you’ve ever run your fingers through a client’s extensions and thought, “Why does this feel like straw?” — you’re not alone. But here’s the thing: It’s probably not the hair. Even with the best...