THE OBITUARY

Hair is our passion. Extensions + Education is our craft.

Hand-Tied vs. Genius Wefts: How to Choose the Right One

Hand-Tied vs. Genius Wefts: How to Choose the Right One

Let’s clear something up:Hand-tied and genius wefts are not the same thing — and understanding the difference can completely change how your install turns out. Both can create beautiful results.But they behave differently behind the...
Want Your Wefts to Last? It Starts at Home.

Want Your Wefts to Last? It Starts at Home.

You nailed the install. The blend is seamless. The rows are secure. But a few weeks later, your client texts you with the dreaded: “I think something’s wrong with the hair.” Let’s be honest —...
How Long Does Mourning Hair Really Last? Let’s Talk.

How Long Does Mourning Hair Really Last? Let’s Talk.

We get asked this all the time: “So… how long does Mourning Hair actually last?” And honestly?You might be surprised. When cared for properly, our wefts can last 12 to 18 months.Yes — really. Stylists...
Mourning Hair Is Going Daily on YouTube — And It’s About to Get Real

Mourning Hair Is Going Daily on YouTube — And It’s About to Get Real

You know that feeling when you’re watching “educational” hair content and it’s all fluff, no real answers? Yeah — same. So starting October 6, I’m changing that. Because Mourning Hair is officially going daily on...
I Hated the First Batch of Mourning Hair

I Hated the First Batch of Mourning Hair

Let’s rewind. The first time I held Mourning Hair in my hands, I was buzzing. I thought this was it. I thought I’d nailed it. The bundles looked thick.The wefts were full.On paper, everything checked...
The Truth About Curly Extensions: More Product Isn’t Better

The Truth About Curly Extensions: More Product Isn’t Better

Let’s debunk something real quick. When a client’s curly extensions start feeling dry, brittle, or crunchy, most stylists go straight into rescue mode: “Add more oil.”“Slather on a protein mask.”“Try a keratin treatment.” But here’s...
Color Not Sticking to Extensions? Here's Why It Might Be Happening We’ve all been there.

Color Not Sticking to Extensions? Here's Why It Might Be Happening We’ve all been there.

You’ve mixed the perfect formula, toned like a pro, rinsed with anticipation... and then stared at the extensions like: “Uhh. What is this?”“Why is this tone not sticking?”“Is Mercury in retrograde again?!” Coloring extensions can...
No Gatekeeping, No Minimums — Just Hair That Respects the Artist

No Gatekeeping, No Minimums — Just Hair That Respects the Artist

The hair industry talks a lot about loyalty. But when it comes to transparency? Support? Access? Crickets. We’ve seen it all:Stylists denied access because they’re not in the “right” circle.Artists cut off because they didn’t...
Before You Lighten, Color, or Perm Extensions — READ THIS

Before You Lighten, Color, or Perm Extensions — READ THIS

We get it — you’re a creative. You’ve got a vision. You want to push the boundaries with your installs, and we love that for you. But before you dive headfirst into a new formula...