Let’s rewind.
The first time I held Mourning Hair in my hands, I was buzzing. I thought this was it. I thought I’d nailed it.
The bundles looked thick.
The wefts were full.
On paper, everything checked out.
But when I went to install them?
It was a nightmare.
The hair swelled.
The seams were bulky.
There was way too much hair per weft — and not in a good way.
I remember thinking:
“This is not it. Not even close.”
Could I Have Sold It Anyway?
Sure.
I could’ve slapped my logo on the packaging, written a cute caption, and sold it to stylists who trusted me.
But I didn’t.
Because Mourning Hair was never meant to be a shortcut.
It wasn’t built to be another private label copy-paste job.
It was meant to be better.
And to do that, I had to get it wrong first.
The Truth? Good Hair Takes Work
You don’t get high-integrity wefts by just asking a factory for “Remy hair” and hoping for the best.
You get it by:
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Testing
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Tweaking
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Rejecting shipments
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Saying no (again and again)
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Losing money and starting over
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Holding the line when “good enough” would be easier
Round one of Mourning Hair was a failure.
But it taught me exactly what not to settle for.
What You Get Today? That’s the Hair I Fought For
Every weft you touch now is the result of months of no’s, of trial-and-error, of choosing quality over convenience.
No shortcuts.
No fluff.
No inflated claims.
Just wefts that install clean, stitch easily, and hold up behind the chair — because that’s what artists actually need.
🖤
Ani
Founder, Mourning Hair