You’ve mixed the perfect formula, toned like a pro, rinsed with anticipation... and then stared at the extensions like:

“Uhh. What is this?”
“Why is this tone not sticking?”
“Is Mercury in retrograde again?!”

Coloring extensions can feel like a mystery sometimes. But usually, it comes down to two main things:

1️⃣ You Formulated Wrong (Hey, It Happens)

Let’s be real — even the best artists miss sometimes. Maybe the toner was too light. Maybe the undertones didn’t cancel. Maybe you were hangry and rushing.
No shame. We’ve all done it.

But when your formula should have worked — and the color still won’t stick — that’s when we move to culprit number two.

2️⃣ The Hair is Coated in Heavy Silicone

This is the one no one talks about enough.

You know when a client rolls in with layers of spray-on root touch-up or dry shampoo buildup and your color just won’t grab? Extensions can have the exact same problem.

Most hair on the market is coated in thick, non-breathable silicone to fake a healthy, shiny look.
It’s all good... until you try to tone through it.

The color can’t absorb properly. It slips, slides, and leaves you with patchy, unpredictable results.

Mourning Hair Does Things Differently

Our hair is processed low and slow, which means:

• We don’t have to overload it with heavy silicones to make it look good

• The hair stays more “breathable” — better porosity, better tone grab

• You don’t have to pre-wash it six times before coloring (seriously, who has time?)

We use a light touch with silicones — enough to protect the hair, but not enough to block it from behaving.

The Result? Hair That Actually Takes Color

✔️ Predictable tone
✔️ Consistent lift
✔️ Less guessing, more slaying

If you’re tired of hoping your toner sticks, praying through the rinse bowl, and feeling like you’re always fighting the hair...

Maybe it’s time to switch to a hairline that actually gets it.

Because coloring extensions shouldn’t feel like roulette.

🖤 Ani
Founder, Mourning Hair